This article deals with the implications of the recent ECJ decision in the FBK case. According to the author, the judgment emphasizes that businesses need to carefully examine the role of intermediaries in chain transactions. The author discusses all elements of the concept of a supply of goods that businesses should take into account in the analysis. He considers that the ECJ leaves some room for doubt, for example in the case of limited-risk distributors taking flash title, and explains how, in his view, VAT should be handled in such a widely used model.